Photograph by ©Nikola Krtolica used with kind permission of http://nikola-photographe.com
Last week, I was kindly invited by Cristal Festival to give a keynote presentation about VR & AR, in which I:
- Explored the ways in which these new technologies enable brands to communicate with consumers in new exciting and immersive ways.
- Shared with the audience some projects Happy Finish has created, with our clients and partners, throughout 2015.
- Discussed how VR is already maturing, developing its own storytelling and narrative styles.
- Looked at the impressive cost savings and ROI stats that brands can enjoy with VR solutions and campaigns.
