Andy Catterick Joins HF PDX As Chief Strategy Officer
Andy has joined the Happy Finish U.S. team as Chief Strategy Officer. He brings 21 years experience creating and managing CGI, virtual reality, live action, photography and interactive in London, New York and Portland. During this time, he has progressed from branded design into operational management, marketing and business development, mentoring creatives and operational managers, in London, New York and Portland, OR.
Andy started his career in the early nineties when CGI was in its infancy and since then has become a mentor and industry expert helping global brands and agencies such as Nike, British Airways, Disney, Adidas, McLaren F1, Coca-Cola, New York Yankees, Sony and Google.
During this time Andy has built multiple business units, been a regular public speaker, college advisor, guest lecturer. While doing all of this, he has also won global design awards and the 40 under 40 business award.
Andy brings a deep understanding of the strategic choices of content, it s financial value and effective use in marketing. From this understanding Andy has helped brands get to market faster and achieve higher campaign ROI.
Toby Roberts, President/COO Happy Finish US, adds "Happy Finish is excited to welcome Andy into the global management team. Andy s wealth of CG and Interactive expertise are ideally suited to spearheading our growing presence in the US, as we continue to develop our end-to-end creative content service proposition across stills, moving image and interactive disciplines".