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Demonstrating Key Features with AR

14 Jan 2013

Posted by Production on 14 Jan 2013

We are delighted to have helped produce an augmented reality app of the new Citro n DS3 Cabrio to showcase new key features for Citroens LIVE national dealership conference.

The model of the car was modeled and 3D rendered using Maya by CGI artist Roger Hudson and then programmed by App developer Danny Goodayle to incorporate colour and size configurators as well as touch activated hotspots with additional marketing content and videos supplied by Citro n.

Credits

Client Citroen
Agency Smyle
CGI Artist Roger Hudson
App Development Happy Finish

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