Last week, Happy Finish was proud and very excited to be involved alongside Kyoorius at MELT 2015 as one of its official sponsor. Melt 2015 is the advertising and media festival created by Kyoorius in partnership with Zee, GroupM and D&AD, and got underway at Nehru Centre in Mumbai on May 21 with halls packed with delegates and media representatives. Various sessions featured some of the biggest names in advertising and marketing communications.
Happy Finish Chairman Stuart Waplington and CEO Simon Gosling discussed Virtual and Augmented Reality alongside our Mumbai COO Ashish Limaye and the world exclusive demonstration of our brand new VR Cricket experience.
Happy Finish s Simon Gosling in his session on Future Citizens took the audience through how virtual and augmented reality can create a difference in the advertising world. He said, Virtual and augmented reality are the future of advertising world as they bridge the gap between brands and consumers, thus engaging them in a totally difference experience.
To see more follow our Facebook page for all the latest news and pics