To support their newly-launched and already hugely talked-about campaign — 'Night At...' experiences, Airbnb approached Happy Finish to retouch photographs taken by ace photographer Peter Guenzel. This was for their unforgettable once-in-a-lifetime opportunity to stay in Bran Castle, where the legend of Dracula was born, penned by Bram Staker in 1897. Our retouch artist Rob Dewey, having already worked on a number of campaigns for Airbnb, got up to task on these superb photographs to make them stellar.
Talking about objectives of the project, Ekaterina Kukureko, PR Manager, Airbnb says - "A mythical castle, a haunting legend, and a literary classic—the result? The chance to dazzle the world. Few tales have captured the imagination as vividly as the myth of Count Dracula, and we needed imagery that is Gothic, evocative and atmospheric as the horror story itself, and fit for multiple purposes such as press and social media engagement."
Commenting on Rob's work on the photographs and their success, Ekaterina happily mentions:
"Clearly a tricky brief, Rob worked tirelessly to craft this balance and we were delighted with his work on both the interior and exterior shots.
These images formed the basis of our most successful 'Night At...' campaign to-date, which received 88,000 entries and was covered extensively in international press."
To see more of Rob's exceptional work, view his portfolio here.
For more of our remarkable interiors and environment retouching projects, click here.
Read about our 360 Abbey Road Studios VR experience from the same campaign by Airbnb: here
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